Dr. Jennifer Doobrow knows leadership isn’t just a fancy title—it’s a lifelong grind of learning, serving, and owning your actions.

From running the playground in elementary school to shaping the future of dentistry in Alabama as president of the Alabama Dental Association, she’s dedicated herself to mentoring, facing challenges head-on, and keeping her ego in check.

She breaks down why transparency is the ultimate trust-builder in organized dentistry and why analytics, referrals, and ongoing education are the real game-changers for a practice.

For Dr. Doobrow, great leaders show up for their community, stay just uncomfortable enough to keep leveling up, and lead by example, because if you want your team to change, it starts with you.

GUEST

Jennifer Hirsch Doobrow, DMD
Owner and CEO of Periodontal and Implant Associates and President of Alabama Dental Association

Dr. Jennifer Hirsch Doobrow, a Board-Certified Periodontist, is the Owner and CEO of Periodontal and Implant Associates, Inc. located in Cullman, AL. She earned her DMD at the Medical University of South Carolina in 2007 and received her certification in Periodontics from the University of Alabama at Birmingham (UAB) in 2010. She serves as the President for the Alabama Dental Association (ALDA), Immediate Past-President for the Southern Academy of Periodontology (SAP) , Board of Trustee, American Academy of Periodontology, faculty member for the Pikos Institute.

Learn more about Alabama periodontist Dr. Jennifer Doobrow

Follow Dr. Doobrow’s practice on Instagram @cullmanperio

The Special Lists, presented by Referral Lab, is the podcast for dentists and dental specialists.
Running a dental practice isn’t easy, and if you’re in private practice, it can sometimes feel like you’re on an island. That’s why finding your people—those who’ve been in your shoes and can share real, lived experience—changes the game.

Referral Lab was built specifically for dental specialists, helping you track, manage, and convert every referral. It’s about improving case acceptance, boosting team performance, and strengthening relationships with referring providers so your whole practice runs smarter.

This spirit of connection fuels The Special Lists podcast. Hosted by the team behind Referral Lab, we bring you wisdom from practice owners and dental professionals, sharing the wins, mistakes, and lessons that shape how they run their businesses today.

Got a question for us? Send us a message at speciallists.com 

Transform your referral workflow with Referral Lab, the purpose-built platform for dental specialists to track, manage and convert every referral. Request a demo at referrallab.io 

Cameron Full
Co-Founder of Referral Lab

Cameron Full, co-founder of Referral Lab, is a strategic problem-solver with expertise in business management and digital solutions. He combines leadership, creativity, and technology to drive success across various industries.

Connect with Cameron on LinkedIn

Michael Seda, DMD, MS
Periodontist and Co-Developer of Referral Lab

Dr. Michael Seda is a laser-trained periodontist serving Marin County and San Francisco. As part of an elite group offering FDA-cleared laser gum treatment, he focuses on patient-centered care, advanced technology, and personalized treatment plans.

More about San Rafael periodontist Dr. Michael Seda

Follow Dr. Seda on Instagram @sedaperio

Jason Souyias, DDS
Periodontist and Co-Founder of Referral Lab

Dr. Jason Souyias is a periodontist, educator, and co-founder of Referral Lab software. He teaches dentists and hygienists, including as a Pikos Institute faculty member. In his Port Huron private practice, he's known for excellent patient communication and experience. He's passionate about his work and dedicated to helping other dentists.

More about Port Huron, Michigan periodontist Dr. Jason Souyias

Co-hosts: Cameron Full, Jason Souyias, DDS & Michael Seda, DDS
Producer: Eva Sheie @ The Axis
Assistant Producers: Mary Ellen Clarkson & Hannah Burkhart
Engineering: Cameron Laird
Theme music: Papa Funk, spring gang
Cover Art: Dan Childs

The Special Lists is a production of The Axis: theaxis.io

Dr. James Woodyard doesn’t believe in coasting.  After over two decades in practice, he still looks at everything with a “fresh eyes” approach, from hygiene exams to communicating risks without sugarcoating to help patients confidently make difficult decisions.

From the team training method inspired by his Boy Scouts leadership to his zero tolerance for gossip, his special list will help you rethink leadership, reset expectations, and align your team around clear, strategic goals.

For Dr. Woodyard, transparency builds trust, and that trust leads to better outcomes.

GUEST

James Woodyard, DMD
President Woodyard Periodontics and One of the Leaders of the Perio Division of Gen4 Dental Partners

Dr. James Woodyard is a board-certified periodontist in Newburgh, Indiana, specializing in periodontics and dental implants. He earned his DMD from the University of Kentucky and completed a residency and master’s in oral biology at the University of Louisville. 

A national lecturer and founder of the Select Study Club and Tumbleweed Mastermind Group, he’s active in multiple professional organizations and was honored with the 2023 Seattle Study Club Excellence in Leadership Award. Outside of dentistry, he’s a proud dad to two future Eagle Scouts, a Cubmaster, and a sporting clays champion.

Learn more about Newburgh periodontist Dr. James Woodyard

The Special Lists, presented by Referral Lab, is the podcast for dentists and dental specialists.
Running a dental practice isn’t easy, and if you’re in private practice, it can sometimes feel like you’re on an island. That’s why finding your people—those who’ve been in your shoes and can share real, lived experience—changes the game.

Referral Lab was built specifically for dental specialists, helping you track, manage, and convert every referral. It’s about improving case acceptance, boosting team performance, and strengthening relationships with referring providers so your whole practice runs smarter.

This spirit of connection fuels The Special Lists podcast. Hosted by the team behind Referral Lab, we bring you wisdom from practice owners and dental professionals, sharing the wins, mistakes, and lessons that shape how they run their businesses today.

Got a question for us? Send us a message at speciallists.com 

Transform your referral workflow with Referral Lab, the purpose-built platform for dental specialists to track, manage and convert every referral. Request a demo at referrallab.io 

Cameron Full
Co-Founder of Referral Lab

Cameron Full, co-founder of Referral Lab, is a strategic problem-solver with expertise in business management and digital solutions. He combines leadership, creativity, and technology to drive success across various industries.

Connect with Cameron on LinkedIn

Michael Seda, DMD, MS
Periodontist and Co-Developer of Referral Lab

Dr. Michael Seda is a laser-trained periodontist serving Marin County and San Francisco. As part of an elite group offering FDA-cleared laser gum treatment, he focuses on patient-centered care, advanced technology, and personalized treatment plans.

More about San Rafael periodontist Dr. Michael Seda

Follow Dr. Seda on Instagram @sedaperio

Jason Souyias, DDS
Periodontist and Co-Founder of Referral Lab

Dr. Jason Souyias is a periodontist, educator, and co-founder of Referral Lab software. He teaches dentists and hygienists, including as a Pikos Institute faculty member. In his Port Huron private practice, he's known for excellent patient communication and experience. He's passionate about his work and dedicated to helping other dentists.

More about Port Huron, Michigan periodontist Dr. Jason Souyias

Co-hosts: Cameron Full, Jason Souyias, DDS & Michael Seda, DDS
Producer: Eva Sheie @ The Axis
Assistant Producers: Mary Ellen Clarkson & Hannah Burkhart
Engineering: Cole Hamilton
Theme music: Papa Funk - spring gang
Cover Art: Dan Childs

The Special Lists is a production of The Axis: theaxis.io

There’s no such thing as autopilot when it comes to running a dental practice. Every day brings new challenges, and there’s no such thing as a one-size-fits-all solution. 

Hosts Cameron Full, Dr. Michael Seda, and Dr. Jason Souyias bring their combined decades of failures and wins in the dental practice management world to help you problem solve and do what best fits your practice.

From hiring smarter to improving case acceptance, tracking the right data, and navigating the ups and downs of ownership, Cameron, Michael and Jason share their “special lists” of hard-earned lessons and honest advice to help you build a thriving practice.

Links

Learn more about Referral Lab, specialized practice referral software for dentists and dental specialists

The Special Lists, presented by Referral Lab, is the podcast for dentists and dental specialists.

Running a dental practice isn’t easy, and if you’re in private practice, it can sometimes feel like you’re on an island. That’s why finding your people—those who’ve been in your shoes and can share real, lived experience—changes the game.

Referral Lab was built specifically for dental specialists, helping you track, manage, and convert every referral. It’s about improving case acceptance, boosting team performance, and strengthening relationships with referring providers so your whole practice runs smarter.

This spirit of connection fuels The Special Lists podcast. Hosted by the team behind Referral Lab, we bring you wisdom from practice owners and dental professionals, sharing the wins, mistakes, and lessons that shape how they run their businesses today.

Got a question for us? Send us a message at speciallists.com 

Transform your referral workflow with Referral Lab, the purpose-built platform for dental specialists to track, manage and convert every referral. Request a demo at referrallab.io 

Cameron Full
Co-Founder of Referral Lab

Cameron Full, co-founder of Referral Lab, is a strategic problem-solver with expertise in business management and digital solutions. He combines leadership, creativity, and technology to drive success across various industries.

Connect with Cameron on LinkedIn

Michael Seda, DMD, MS
Periodontist and Co-Developer of Referral Lab

Dr. Michael Seda is a laser-trained periodontist serving Marin County and San Francisco. As part of an elite group offering FDA-cleared laser gum treatment, he focuses on patient-centered care, advanced technology, and personalized treatment plans.

More about San Rafael periodontist Dr. Michael Seda

Follow Dr. Seda on Instagram @sedaperio

Jason Souyias, DDS
Periodontist and Co-Founder of Referral Lab

Dr. Jason Souyias is a periodontist, educator, and co-founder of Referral Lab software. He teaches dentists and hygienists, including as a Pikos Institute faculty member. In his Port Huron private practice, he's known for excellent patient communication and experience. He's passionate about his work and dedicated to helping other dentists.

More about Port Huron, Michigan periodontist Dr. Jason Souyias


Co-hosts: Cameron Full, Jason Souyias, DDS & Michael Seda, DDS
Producer: Eva Sheie @ The Axis
Assistant Producers: Mary Ellen Clarkson & Hannah Burkhart
Engineering: Katie McMurran
Theme music: Papa Funk, Spring Gang
Cover Art: Dan Childs

The Special Lists is a production of The Axis: theaxis.io

Running a dental practice isn’t easy, and if you’re in private practice, it can sometimes feel like you’re on an island. That’s why finding your people—those who’ve been in your shoes and can share real, lived experiences—changes the game. The Special Lists, presented by Referral Lab, is the podcast for dentists and dental specialists. 

Hosted by the team behind Referral Lab, we bring you hard-earned wisdom from practice owners and dental professionals, sharing the wins, mistakes, and lessons that shape how they run their practices today.