In this episode of The Start Up Support Surgery, Jo has a candid conversation with Dr. Ruth Machin, a retired consultant radiologist turned health coach and YouTube sensation.

Together, they explore Ruth's transformative journey from the NHS to entrepreneurship, discussing the unique challenges and triumphs that come with starting a business after a medical career.

Ruth shares her personal experiences, including her struggles with identity after leaving medicine, the impact of her chronic health condition, and her inspiring decision to create one of the UK's first dedicated dry eye charities.

As she navigates the world of health coaching and clinical nutrition, Ruth emphasizes the importance of market research and adapting messaging to resonate with her audience.

Join Jo and Ruth as they delve into the realities of building a personal brand, the significance of community support, and the power of embracing technology like AI in business.

This episode is brimming with valuable insights for healthcare professionals looking to embark on their own entrepreneurial journeys while maintaining their passion for helping others.     CHAPTERS  Introduction  Ruth's Journey from Medicine to Entrepreneurship  The Challenges of Identity After Leaving the NHS  Creating a Health Coaching Business  Market Research and Audience Engagement  The Role of AI in Business Strategy  Building a Community and Personal Brand  Advice for Aspiring Entrepreneurs     To find out more and connect with Jo:  https://www.jowatkins.com/

 Don't forget to grab your free PDF guide, 'From Stethoscope to Startup,' a resource designed to help you transition from medicine to entrepreneurship with practical tips and insights.  https://drjowatkins.mykajabi.com/freestarterkitpodcast

    Ruth can be found here: https://drruthmachin.com/

https://www.youtube.com/@DrRuthMachin

https://www.linkedin.com/in/drruthmachin/

https://www.instagram.com/drruthmachin/

In this episode of The Start Up Support Surgery, Jo sits down with Tessa Davis, a consultant in pediatric Emergency Medicine and an entrepreneur who is redefining how medical professionals prepare for their careers.

Tessa shares her unique journey from being a busy consultant at the Royal London Hospital to launching an online business that helps final year trainees and locum consultants ace their substantive interviews. With three teenage children and a demanding career, Tessa reveals her strategies for balancing work, family, and entrepreneurship.

Join Jo and Tessa as they discuss the challenges of juggling multiple roles, the importance of focusing on a niche, and how to effectively transition from one-to-one coaching to scalable online courses. This episode is filled with practical insights for medics who are looking to break into the entrepreneurial space while maintaining their passion for healthcare.

CHAPTERS

Introduction

Tessa's Clinical Background

Balancing Work and Family Life

The Journey of Building a Business

One-to-One Coaching vs. Group Courses

The Importance of Community Building

Navigating Advertising and Marketing

Future Aspirations and Challenges

To find out more and connect with Jo:

https://www.jowatkins.com/

Discover the ‘Stethoscope to Start up’ free PDF, your ultimate guide to transitioning from a medic to an entrepreneur. This resource will help you find the time, money, and connections you need to succeed.

https://drjowatkins.mykajabi.com/freestarterkitpodcast

Tessa can be found here:

https://www.dontforgetthebubbles.com/

https://www.linkedin.com/in/tessa-davis-123456/

Resources:

Liz Melville - Facebook Ads Specialist - https://lizmelville.com/

In this episode of the Startup Support Surgery podcast, Jo has a heartfelt discussion with Fiona McHardy, a GP, yoga teacher, and life coach.

They explore Fiona's transformative journey from traditional medicine to integrating holistic practices into her work.

Tune in to discover how Fiona balances her busy life as a healthcare professional and a mother while finding joy and purpose through yoga and wellness.

This episode is packed with insights for medics looking to embrace entrepreneurship while maintaining their passion for helping others.

Chapters: Introduction Fiona's Journey Blending Medicine and Holistic Practices The Importance of Community Finding Balance in Life Advice for Aspiring Entrepreneurs

To find out more and connect with Jo:

https://www.jowatkins.com/

From ‘Stethoscope to Start up’ free PDF giving you the blueprint for getting started as a Medic becoming an entrepreneur. How to find the time, money, people and resources that you need. This will also give you access to a weekly newsletter, offers and inspiration.

https://drjowatkins.mykajabi.com/freestarterkitpodcast

Fiona can be found here:

https://www.linkedin.com/in/dr-fiona-mchardy-6180b560/

https://www.drfionamchardy.com/

In this episode Jo engages in an inspiring conversation with Lisa Bean, a UK-based business coach, motivational speaker, and best-selling author.

They explore the challenges and triumphs of transitioning from the medical field to entrepreneurship, discussing the importance of sacrifice, commitment, and discovering one's unique edge.

Lisa shares her journey through debt, personal growth, and the realities of running a successful business while remaining true to one's passion for helping others. This episode is packed with insights, practical advice, and a candid look at what it truly takes to succeed as an entrepreneur in the healthcare space.

Chapters:

(00:00) Introduction

(01:30) Lisa's Journey

(10:00) The Importance of Sacrifice

(20:15) Discovering Your Unique Edge

(30:45) Building a Brand

(40:00) Networking Tips

(50:00) Future Aspirations

To find out and connect with Jo:

Business coaching and mentoring for Doctors | Jo-Watkins

From ‘Stethoscope to Start up’ free PDF giving you the blueprint for getting started as a Medic becoming an entrepreneur. How to find the time, money, people and resources that you need. This will also give you access to a weekly newsletter, offers and inspiration.

Free Starter Kit: The Digital Doctor Startup

Lisa can be found here:

https://www.linkedin.com/in/lisambean/

https://lisa-bean.com/

Dr Natasha Collins is an NHS GP partner based in the town of Usk, Monmouthshire, South Wales.

She works six sessions a week in GP and has the privilege of also serving as Chair of Gwent Local Medical Committee, representing and supporting GPs across the region. She also sits on the GPC Wales Committee, helping to shape the future of general practice for GPs across the country.

Alongside my NHS work, Natasha is a qualified Health Coach and Nutritionist, passionate about helping individuals create lasting transformation in their health and wellbeing.

Through her one-to-one coaching, She supports my clients to make sustainable changes that fit into real life — empowering them to thrive.

Natasha is a wife and proud mum to three wonderfully busy children aged 14, 12, and 8. She understands first-hand the challenges of balancing a demanding professional and family life, and this real-world experience underpins the compassion and realism I bring to everything I do.

To find out and connect with Jo:

https://www.jowatkins.com/

From ‘Stethoscope to Start up’ free PDF giving you the blueprint for getting started as a Medic becoming an entrepreneur. How to find the time, money, people and resources that you need. This will also give you access to a weekly newsletter, offers and inspiration.

https://drjowatkins.mykajabi.com/freestarterkitpodcast

Dr Natasha Collins can be found here:

https://www.drnatashacollins.co.uk/

Elle is a part-time A&E doctor, business owner & coach who admits to being a bit of a workaholic but when she isn't working you'll find her doing anything active, spending time outdoors or reading! 

She is on a mission to help others (especially fellow healthcare professionals) create a healthier work-life for themselves. 

You can find her on instagram by searching "The Portfolio Career Doctor" or her full name Gabrielle Todd. 

Website www.gabrielletodd.com

Business/Podcast www.theclinicalshift.com

Instagram: www.instagram.com/ellejeantodd

Chapters:

(00:00) Introduction to Ellie Todd

(03:15) Ellie’s journey as a portfolio doctor

(10:45) The challenges of diversifying a medical career

(20:30) Embracing failures in entrepreneurship

(30:00) The importance of passion in business

(40:15) Ellie’s new venture: The Clinical Shift 

(45:00) Advice for aspiring entrepreneurs

To find out and connect with Jo:

Business coaching and mentoring for Doctors | Jo-Watkins

From ‘Stethoscope to Start up’ free PDF giving you the blueprint for getting started as a Medic becoming an entrepreneur. How to find the time, money, people and resources that you need. This will also give you access to a weekly newsletter, offers and inspiration.

Free Starter Kit: The Digital Doctor Startup

In this episode, we sit down with Jo Hartley, who shares her transformative journey from a clinical emergency medicine consultant to a successful business coach.

Jo discusses her early experiences, including attending seven schools before the age of 16 and her adventurous time in a parachuting club during university. We explore her career transition, the challenges of leaving clinical practice, and the importance of coaching in supporting medical professionals.

Join us as we delve into Jo's insights on self-discovery, the value of having an advocate in business, and the necessity of self-care for healthcare professionals.

Chapters: (00:00) Introduction (01:00) Jo's early life and education (05:30) Transitioning from clinical practice (10:00) The importance of coaching (15:45) Building a business (20:00) Self-care and personal growth (25:00) Advice for aspiring entrepreneurs

To find out and connect with Jo:

https://www.jowatkins.com/

From ‘Stethoscope to Start up’ free PDF giving you the blueprint for getting started as a Medic becoming an entrepreneur. How to find the time, money, people and resources that you need. This will also give you access to a weekly newsletter, offers and inspiration.

https://drjowatkins.mykajabi.com/freestarterkitpodcast

In this episode, Dr. Jo Watkins takes us on a journey through the entrepreneurial landscape specifically tailored for medics and healthcare professionals.

Drawing from her extensive experience, Jo shares valuable insights on how to successfully blend medical expertise with business acumen.

She introduces the ICE Framework—focusing on Impact, Confidence, and Ease—to guide listeners in building their online businesses without getting overwhelmed.

This episode is packed with real-life stories, practical tips, and encouragement for those looking to break free from traditional healthcare norms.

Chapters: (00:00) Introduction (01:30) The Entrepreneurial Journey (05:00) The ICE Framework Explained (10:00) Importance of Identifying Your Super Customer (15:00) Building an Email List (20:00) Consistency and Clarity in Messaging (25:00) Engagement and Evolution in Business (30:00) Final Tips and Conclusion

To find out and connect with Jo:

https://www.jowatkins.com/

From ‘Stethoscope to Start up’ free PDF giving you the blueprint for getting started as a Medic becoming an entrepreneur. How to find the time, money, people and resources that you need. This will also give you access to a weekly newsletter, offers and inspiration.

https://drjowatkins.mykajabi.com/freestarterkitpodcast

In this special episode, we turn the microphone on Dr. Jo Watkins, celebrating her 30 episodes of insightful podcasting.

Join Dr. Dave Hindmarsh as he interviews Jo about her journey as a portfolio GP, business coach, and mentor.

Discover her motivations for starting the podcast, her experiences in coaching, and how she has empowered others to thrive in their careers.

This episode is packed with personal anecdotes, valuable insights, and a touch of humor, making it a must-listen for aspiring entrepreneurs and medical professionals alike!

Chapters: (00:00) Introduction (02:15) Jo's Journey and Background (05:30) The Birth of the Podcast (12:45) Success Stories and Impact (20:00) Overcoming Challenges in Podcasting (25:15) Future Plans and Goals (30:00) Conclusion

To find out and connect with Jo:

https://www.jowatkins.com/

From ‘Stethoscope to Start up’ free PDF giving you the blueprint for getting started as a Medic becoming an entrepreneur. How to find the time, money, people and resources that you need. This will also give you access to a weekly newsletter, offers and inspiration.

https://drjowatkins.mykajabi.com/freestarterkitpodcast

This is a bonus episode, which features Jo Watkins being a guest on Rachel Morris' excellent podcast You Are Not A Frog.

To find out and connect with Jo:

https://www.jowatkins.com/

From ‘Stethoscope to Start up’ free PDF giving you the blueprint for getting started as a Medic becoming an entrepreneur. How to find the time, money, people and resources that you need. This will also give you access to a weekly newsletter, offers and inspiration.

https://drjowatkins.mykajabi.com/freestarterkitpodcast