This episode explores the evolving landscape of local broadcasting with Stephanie Hedrick, Vice President and General Manager of KTTC-TV and Vice-Chair of the Minnesota Broadcasters Association, and Shannon Knoepke, Market President at Townsquare Media and a Board Member of the Association. 

Stephanie leads one of the region's most trusted TV newsrooms, and Shannon oversees a dynamic cluster of radio stations in southern Minnesota. Together, they offer a behind-the-scenes look at the evolving world of local media, the challenges and innovations shaping their industries, and how broadcasters continue to play a vital role in community identity, economic development, and trusted storytelling.