Join us for an in-depth conversation with Emily Dolton, a Facebook ads specialist turned data-driven marketing strategist. In this episode, we unpack the rapid evolution of social media in 2025, the rise of platforms like TikTok Shop, and what businesses must do to stay ahead. From mastering creative strategies to leveraging customer data and AI, Emily shares insights on adapting to a dynamic digital landscape. 

Whether you're a marketer, business owner, or just curious about the future of social media marketing, this episode is packed with actionable strategies and thought-provoking ideas.

Prefer to watch? You can find the video version of this episode here on YouTube:
https://youtu.be/Rjbt9uNEftI

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