In this 3rd season of the Amplify podcast - powered by AAM, we’re diving deep into accounting industry trends and how firms can maximize their growth as they plan for the future.

In this episode, host Mike Jones, Managing Partner of Resound - a brand consultancy - talks with 15 MORE attendees of AAM Summit 2023 about their take on the state of the accounting industry.

Each micro-interview dives into an aspect of the accounting industry - from digital marketing to upcoming trends to key challenges facing accounting firms. You don’t want to miss this special episode. About the Guests:

1. Becca McGovern, Marketing Manager at Johnson Lambert, LLP

2. Laura Metz, Senior Growth Manager at HCVT

3. Margo Andersen, Marketing Director at Larson & Company PC

4. Danny Estrada, Vice President of Consulting at Rare Karma

5. Judy Bodenhamer, Founder & Managing Director at Client Experience Group

6. Lily Morris, Internal Communications Specialist at Johnson Lambert, LLP

7. Travis Bradshaw, Director, Software & Services Marketing at Armanino

8. Jerilyn Dressler, Director of Strategic Partnerships at Your Part-Time Controller

9. Carrie Steffen, Co-Founder and President at The Whetstone Group

10. Chris Camara, Managing Editor at The Growth Partnership

11. Holly Subervi, Head of Brand at Armanino

12. Katie Cohodes, Marketing Manager at Armanino

13. Edward Warren, Senior Channel Marketing Manager at Sage

14. Jeremy Shen, CMO at YHB

15. Abby Morrow, Marketing Pursuit Coordinator at YHB

 

About Your Host: Mike Jones

Managing Partner, Resound

Remarkable brands require authenticity and a die-hard commitment to values & purpose. Mike passionately preaches these beliefs as author of the book, You Are Remarkable: How To Unlock Your Authentic Brand To Win Loyal Customers as well as two podcasts he hosts and produces: Resoundcast and the Remarkabrand Podcast.

He works directly with clients to unlock their remarkable brands through his award-winning brand consultancy, Resound - established in 2009. (He also founded his own apparel brand devoted to American political history, called Taftly. But that’s a whole other story.)

He has supported the Arizona entrepreneurial community through his co-directorship of Phoenix Startup Week, co-founding the startup-supporting non-profit Thrive PHX, and serving on the boards of Conscious Capitalism Arizona and The Center for Habilitation.

In recognition of the work he’s done, this Arizona native has been named one of the state’s top business leaders under the age of 40 by the Phoenix Business Journal as well as a 35-Under-35 entrepreneurial award from the Arizona Republic.

He lives in the very sunny vale of Mesa, AZ with his wife and three kids. If you want to connect, LinkedIn’s usually where you’ll find him – @remarkamike.