The Higher Ed Marketer

The Steep Cost of Disregarding Transparency in Tuition


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We talk with a lot of guests about college admissions from the higher ed perspective, but what can we learn from having the conversation from a secondary school angle?  

In this episode, Chris Cleveland, Principal at Wesleyan School, shares his perspective on how colleges can transparently and effectively market themselves to prospective students.   

We discuss:

  • How to effectively market to high school students and their families
  • What the benefits are of a personalized approach
  • Finding the balance between outcomes and experience    
  • To hear more interviews like this one, subscribe to Higher Ed Marketer on Apple Podcasts, Spotify, or your preferred podcast platform.  

    Listening on a desktop & can’t see the links? Just search for Higher Ed Marketer in your favorite podcast player.


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    The Higher Ed MarketerBy Caylor Solutions

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