It’s been 30 years since Iron Mountain last made changes to its brand and we want to learn more about it!
 
In this short podcast our host Sue Trombley, Managing Director of Thought Leadership is joined by Iron Mountain’s Vice President of Marketing & Communications, Gonzalo Condes De Bethencourt, to talk about the story behind the new logo, tagline and narrative, as well as his personal highlights and learnings from this monumental project.

It’s been 30 years since Iron Mountain last made changes to its brand and we want to learn more about it! In this short podcast our host Sue Trombley, Managing Director of Thought Leadership is joined by Iron Mountain’s Vice President of Marketing & Communications, Gonzalo Condes De Bethencourt, to talk about the story behind the new logo, tagline and narrative, as well as his personal highlights and learnings from this monumental project.

It’s been 30 years since Iron Mountain last made changes to its brand and we want to learn more about it!
&nbsp;
In this short podcast our host Sue Trombley, Managing Director of Thought Leadership is joined by Iron Mountain’s Vice President of Marketing &amp; Communications, Gonzalo Condes De Bethencourt, to talk about the story behind the new logo, tagline and narrative, as well as his personal highlights and learnings from this monumental project.

The Story Behind The Rebrand Part 1

Organizations need to be prepared to assess, disseminate and act quickly as new challenges, such as global pandemics emerge.  Hear from industry experts about best practices to build resiliency during and after a pandemic.

Business

Organizations need to be prepared to assess, disseminate and act quickly as new challenges, such as global pandemics emerge. Hear from industry experts about best practices to build resiliency during and after a pandemic.

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The Story Behind The Rebrand Part 1

The Story Behind The Rebrand Part 1