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The Story of HiveTracks with Max Rünzel
Max Rünzel is the CEO and Co-Founder of HiveTracks, a Boone-based tech company using bees as biosensors to track hive health and biodiversity across 150+ countries. Originally from Germany, Max left a dream job at the United Nations in Rome when two beekeepers from the High Country convinced him to join them in building something new. In this episode, he shares the wild story of how HiveTracks came to be, the science behind using bees to monitor our planet, and what it's like to build a global company from rural North Carolina.
Support local stories from the High Country—follow and share!
🔗 Hive Tracks
🌐 Real Boone Studios
📸 Instagram
View all episodes
By Real Boone StudiosMax Rünzel is the CEO and Co-Founder of HiveTracks, a Boone-based tech company using bees as biosensors to track hive health and biodiversity across 150+ countries. Originally from Germany, Max left a dream job at the United Nations in Rome when two beekeepers from the High Country convinced him to join them in building something new. In this episode, he shares the wild story of how HiveTracks came to be, the science behind using bees to monitor our planet, and what it's like to build a global company from rural North Carolina.
Support local stories from the High Country—follow and share!
🔗 Hive Tracks
🌐 Real Boone Studios
📸 Instagram