The Story of Scott Voelker: From million dollar Amazon brands to $40K on Etsy in the first two months

On this podcast episode, host Cody McGuffie talks with full-time online entrepreneur Scott Voelker. Scott has been selling online for over 10 years and has built multiple million dollar brands. He has recently been focusing his experience on his wife's shop, which has made over $40,000 in revenue in the first two months. The podcast also covers topics such as the numbers of success on Amazon vs. Etsy and the tools to use to grow your Etsy business fast. The Etsy Seller Podcast is hosted by Cody McGuffie, CEO and founder of EverBee. In each weekly episode of this podcast, you’ll hear from experienced Etsy Sellers on how they run their Etsy business, how they got their first sales on Etsy, how they marketing their Etsy shops and so much more.  EverBee is a Etsy product analytics tool that helps Etsy sellers find best selling products and keywords so they can sell more on Etsy.  It helps Etsy sellers speed up product research and product discovery so they can get their first Etsy sales and grow their business.  Sign up for EverBee for free at the link - https://everbee.io Key points and timestamps: 00:03:43 Start a business with passion.

00:05:11 Start with what you know.

00:13:11 Pick a niche and serve.

00:15:02 Build a niche brand for customers.

00:23:54 Validate demand before moving forward.

00:28:27 Keep learning and growing.

00:28:41 Take action and refine.

00:33:30 Drive SEO with Everbee.io Further episode details: Start small and grow big Starting out small and growing big is a concept that has been around for centuries. It is a philosophy that is often applied to business, but it can also be applied to life in general. Scott Volker is a prime example of someone who has taken this approach and has been able to build multiple million-dollar brands.  Scott started his journey in the online selling world by teaching people how to sell on Amazon FBA. He took a step-by-step approach and was able to build a successful business. He eventually sold all of his businesses, but his success was a testament to the power of starting small and growing big.  Scott and his wife then moved on to their Etsy shop, Sashi Shop. When they first started the shop, they were able to generate $40,000 in revenue in two months. This is a prime example of how starting small can lead to big success.  The key to success is to start small and focus on the details. Focus on what works and keep improving it. Don't try to do too much at once and don't be afraid to fail. Learn from your mistakes and keep going.  Scott's success story is a great example of how starting small and growing big can be a successful strategy. He started out with a small business, but was able to grow it into multiple million-dollar brands. He was able to take a step-by-step approach and focus on the details of what works. He was also willing to take risks and learn from his mistakes.  Starting out small and growing big is a great way to achieve success. It takes patience and dedication, but it can lead to big rewards. If you focus on the details, take risks, and learn from your mistakes, you can achieve success. So take Scott's advice and start small and grow big! Start small, think big Scott is a great example of someone who started small and ended up with a successful business. He started out as a photographer and then moved into marketing. After that, he started learning editing and eventually started an online business. He taught people what he had learned in photography and how to use Photoshop. That business was successful and eventually turned into a six-figure business. From there, Scott started to hear about private labeling and launched his first product. That product went on to do over a million dollars in sales. Scott then sold his e-commerce business and took a break to focus on his podcast. His wife then started to dabble in Etsy and Scott jumped in to help her out. Scott's story proves that you don't need to have a huge business to make it big. He started out small and took risks to get to where he is today. He learned from his mistakes and used his knowledge to grow his business. That's the key to success. Start small, think big. Scott's advice is great for anyone looking to start a business. You don't need to start with a huge business plan. You can start small and grow it into something bigger. Take small steps, use your knowledge, and be willing to take risks. That's the key to success. Start small, think big. ## Pick a niche and serve.

When it comes to starting a business, the most important thing to do is to pick a niche and serve it. This means finding a specific market or group of people and focusing on providing them with a product or service that meets their needs. It's important to narrow down your focus and become an expert in that area. This will help you stand out from the competition and make it easier to market your business. When selecting a niche, it's important to consider the market size, competition, and potential for growth. You want to make sure that the market is large enough to sustain your business and that there is enough competition to keep you motivated. It's also important to consider the potential for growth. You don't want to get stuck in a stagnant market that won't support your business. Once you've chosen a niche, it's important to focus on serving it. This means providing quality products and services to your customers. You want to make sure that they are satisfied with what you provide. It's also important to stay up to date with the latest trends and developments in your niche. This will help you stay ahead of the competition and give you an edge in the market. In conclusion, picking a niche and serving it is the key to success in any business. It's important to select a niche that is large enough to sustain your business and that has enough potential for growth. Once you've chosen a niche, focus on serving it by providing quality products and services to your customers. Stay up to date with the latest trends and developments in your niche and you'll be well on your way to success. Build relationships with customers Building relationships with customers is also an important part of running a successful business. It's essential to establish trust with customers and to provide them with a great customer experience. You can do this by offering quality products and services, providing excellent customer service, and engaging with customers on social media. Additionally, you can collect customer email addresses and use them to send out notifications about new products and services. Doing this will help you to build relationships with customers and create loyalty. Validate demand before proceeding However, before you can start engaging with customers and building relationships, you must first validate the demand for your products and services. If there is no demand for what you are offering, then it is unlikely that you will be able to build up a customer base and make a profit. To validate demand, you can use tools such as keyword research, market research, and competitor research. Keyword research will help you to identify what people are searching for online, and market research will help you to understand the needs of your target market. Additionally, competitor research will help you to identify what your competitors are doing and how you can do it better. Once you have validated the demand for your products and services, you can then start to build relationships with customers. You can do this by creating content that is tailored to their needs, engaging with them on social media, and offering discounts and promotions. Additionally, you can use customer email addresses to send notifications about...