Many highly skilled bookkeepers struggle to grow because of one thing: their business name.

Join Jeannie in this episode of The Strategic Bookkeeper Podcast as she breaks down how to name (or rename) your bookkeeping practice so it actually does some of the heavy lifting for you—

🎯 attracting the right clients, 💎 supporting premium pricing, 💪 and setting you up for a strong brand from day one.

If you’re early in your journey, this will save you time, money, and second-guessing.

If you’re established, it’ll give you clarity — and caution — before you change anything.

You don’t need the perfect name.

You do need one that points to the benefit, not just the task.

🎧 Listen now.

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📌 Podcast resources:

• The Bookkeeper Archetype Quiz: https://thestrategicbookkeep.outgrow.us/thestrategicbookkeep-discover-your-bookkeeper-archetype

• The Bookkeeping Practice Blueprint + The Five Big Keys: https://drive.google.com/file/d/10QN7ZBWAFYDrFAzHXQ0D6q3tB1s4kH3b/view?usp=sharing  

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