Drew Yancey, PhD, founder and CEO of Teleios Strategy. Drew shares insights from his extensive experience in corporate strategy consulting, emphasizing the importance of problem-solving over innovation. He discusses the flaws of traditional strategic planning and the necessity of focusing on execution and value creation. Drew also introduces the 'Jobs to Be Done' framework and highlights the significance of learning from adjacent industries. Additionally, he offers practical advice for middle-market companies on designing and executing effective growth strategies.