A Couple Conversations

The Success of 23andMe


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The story of how Anne Wojcicki became a pioneer in the direct-to-consumer DNA testing space with her company 23andMe and more about DNA.

Sources: https://www.cnbc.com/2020/02/07/how-dna-testing-companies-like-ancestry-and-23andme-can-survive.html

https://www.nature.com/news/the-rise-and-fall-and-rise-again-of-23andme-1.22801

https://mediacenter.23andme.com/company/board-of-directors/

https://www.forbes.com/sites/bizcarson/2019/06/06/23andme-dna-test-anne-wojcicki-prevention-plans-drug-development/#7078cb2494da

http://sitn.hms.harvard.edu/flash/2018/next-generation-forensics-changing-role-dna-plays-justice-system/

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A Couple ConversationsBy Liza Vykhovanets