<p>In the latest episode, Founder and President Jennifer Risi caught up with Aisha Counts, tech reporter at Bloomberg News, who covers the latest in social media and Big Tech. Jen and Aisha discuss the recent Super Bowl, why more people are turning to TikTok for their news and what's in store for Big Tech. </p>

In the latest episode, Founder and President Jennifer Risi caught up with Aisha Counts, tech reporter at Bloomberg News, who covers the latest in social media and Big Tech. Jen and Aisha discuss the recent Super Bowl, why more people are turning to TikTok for their news and what's in store for Big Tech.

The Sway Effect - Episode 31 with Aisha Counts, Tech Reporter, Bloomberg News

'The Sway Effect', a podcast series featuring the innovators, disruptors, movers and makers that are shaping the Marketing &amp; Communications Industry.

The Sway Effect knows how to create trends, shape opinions and drive behavior. We will explore what’s now and what’s next in marketing and communications, and The Sway Effect's sweet spot -- connecting brands with industry experts, media and influentials the world over. We're not the usual cast of characters you'll find on Madison Avenue. We're authors, creators, warriors, neuroscientists, influencers, and all sorts of movers and shakers.

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'The Sway Effect', a podcast series featuring the innovators, disruptors, movers and makers that are shaping the Marketing & Communications Industry. The Sway Effect knows how to create trends, shape opinions and drive behavior. We will explore what’s now and what’s next in marketing and communications, and The Sway Effect's sweet spot -- connecting brands with industry experts, media and influentials the world over. We're not the usual cast of characters you'll find on Madison Avenue. We're authors, creators, warriors, neuroscientists, influencers, and all sorts of movers and shakers.

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The Sway Effect - Episode 31 with Aisha Counts, Tech Reporter, Bloomberg News

The Sway Effect - Episode 31 with Aisha Counts, Tech Reporter, Bloomberg News