This week we get back to the future with Ari Popper, Founder and CEO of SciFutures, a technology, research and foresight agency that use science fiction prototyping to help F100 clients understand the how to evolve their companies for competitive advantage. With over 20 years' experience in marketing and consumer research, Ari shares how emerging tech, consumer insights, and pain points can come together to drive answers for the future of businesses.