In this podcast episode we interact and connect with Mr. Steven Martin, the Cloud Solutions Consultant II of RapidScale Company

a) Gives an insight about different software sales, SaaS sales that he was involved with in connection to the multiple Fortune 2000 companies.

b) Talks about whether the business users and employees are able to adapt to the transition pertaining to the advancement and quick rise in technology.

c) Talks about the concise differences when a presentation is given to an American Sports Team and a Road Authority Department based in Europe.

d) His take on consultative selling, VAR sales and LAR sales.

e) His tenure of being a technology subject matter expert (SME), a trainer for Salesloft and Salesforce, and how did that contribute to a 30% increase in revenue across the entire sales team.

f) His feeling when he declared as the winner of the very first "Citrix Rise Empathy Award", also giving an insight of what exactly that award is.

g) His key strategies in in closing different enterprise clients belonging to different domains.