Tiffany Masterson wasn't a beauty insider. She wasn't a chemist. She wasn't even looking to build a company. She was a stay at home mom in Houston who got a one-star review on a product she was selling, and instead of quitting, she decided to go make something better herself. In this episode, we talk about the moment that started everything, the midnight research sessions that turned her into an expert, the cold email that landed her in Sephora, and what it actually looks like to let criticism redirect you instead of stop you. Also: she started at forty. With no industry experience. And sold for $845 million six years later. This one's for anyone who's ever felt too late, too unqualified, or too stung by a no to keep going.

Sources & Disclaimer

• Fashionista — How Drunk Elephant Founder Tiffany Masterson Went From Stay-at-Home Mom to Beauty Mogul (March 2018)
• Glam — Drunk Elephant Founder Tiffany Masterson's Journey to Becoming a Beauty Mogul (March 2023)
• NUVO Magazine — Tiffany Masterson on Drunk Elephant, Gen Alpha's Essential Beauty Brand (April 2024)
• How I Built This with Guy Raz — Drunk Elephant episode (January 2024)
• Wikipedia — Drunk Elephant entry

All facts shared in this episode are based on information available at the time of recording. Any personal reflections, interpretations, or opinions are my own. If anything is found to be inaccurate, I'm happy to issue a correction.

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