In this episode of Style: Salon Talks You'll Love Every Time, Tonya Stokes breaks down how today's economic slowdown is reshaping salon life. From clients stretching appointments and cutting luxury add-ons to rising costs on everyday essentials, salons everywhere are feeling the squeeze. Tonya shares real behind-the-chair insights, the tough choices independent stylists are facing, and three practical strategies to protect your business in uncertain times. If you've been wondering how to keep clients coming back and your salon profitable during a downturn, this episode will give you clarity, confidence, and a plan to move from struggle to strength.  

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In this episode, I share two powerful analogies to remind you that not all movement means progress. If you’ve been working hard but feeling stuck, this message is for you. It's time to move with purpose and expectation. You're not behind. You're just in a planting season. #builttorise

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No matter how focused you are, your surroundings shape your future. This episode Tonya Stokes, breaks down why upgrading your environment is non-negotiable.

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In this episode, I dive into the powerful concept of mindset — inspired by Mindset by Dr. Carol Dweck. Are you operating with a growth mindset, or are you stuck in fixed thinking? More importantly, are you holding on to your career or business long after your effectiveness? Tune in as I explore this honest question through the lens of the beauty industry and entrepreneurship — and shares empowering tips to help you reset, realign, and rise. Because you were Built to Rise.

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In this episode, we're diving deep into a truth that quietly shapes our lives: Those who commit to nothing are distracted by everything. If you've been feeling pulled in every direction, stuck in overwhelm, or unsure where to focus — this conversation is for you. Learn why commitment isn’t about locking yourself in — it’s about setting yourself free. Get ready for a mindset shift that will help you protect your energy, regain your clarity, and start moving with purpose.

🎧 Tune in and take your power back — one intentional decision at a time.

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In this episode of STYLE: Salon Talks You’ll Love Every Time, we break down how rising tariffs are impacting salon owners and stylists—from supply shortages to increased costs. Plus, I’ll share 3 practical ways to protect your profits without losing client trust.

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In this honest and unfiltered episode, I open up about a personal bias I’ve never shared with my clients—my discomfort with braids in Corporate America. I talk about where that belief came from, how it clashes with my support for natural hair, and what it means to "play the game" while staying true to yourself. This is a real conversation about perception, professionalism, and the fine line between self-expression and career success.

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In this episode of STYLE – Salon Talks You’ll Love Every Time, Tonya shares a heartfelt Mother’s Day message and opens up about the eerie similarities between today’s economy and the 2008 downturn. If you’re feeling a slowdown in the salon or wondering what to do next in real estate, this episode offers six actionable tips to help you stay ready—not just reactive.

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This podcast is about small thinkers — who they are, how they operate, and the impact of their mindset.

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In this episode of STYLE — Salon Talks You’ll Love Every Time — Tonya Stokes poses a powerful question: Are you performing your business at a lower register? Through a heartfelt story about singing at weddings and the quiet power of mentorship, Tonya draws a bold connection between playing it safe and rising to your potential.

If you’ve been showing up small, waiting for permission, or stuck in your comfort zone — this episode is your gentle push and firm reminder: you’ve got range.

It’s time to step into your higher register — in business, in life, and in leadership.

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