In this episode, I chatted with Andy Baker, founder of Sesimi, the creative automation platform that’s transforming how franchise brands produce marketing content.

If you’ve ever struggled with slow approvals, inconsistent branding, overloaded creative teams, or frustrated franchisees, this episode will feel like a breakthrough.

Andy walks us through the early days of Sesimi, how it evolved from a basic print tool into a full-scale AI-powered content engine, and why franchises of all sizes are turning to automation to stay competitive.

We explore how franchisees can instantly generate videos, social posts, print assets, localised ads, and more without using agencies, complicated design tools, or waiting on head office.

You’ll also hear a live demo breakdown from the episode, showing exactly how Sesimi creates brand-safe marketing in seconds.

🔗 Try Sesimi or learn more here:

👉 https://www.sesimi.com