Brand Anatomy

The Top 5 Tips from Spanx Billionaire: Sarah Blakely


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Sarah Blakely never worked in fashion or retail or taken a business class but in 2012, Spanx founder Sara Blakely was crowned by Forbes as the youngest self-made female billionaire. Sara Blakely is the founder and owner of shapewear brand Spanx, which sells undergarments, leggings, swimwear, and maternity wear in over 50 countries. “Can you see my underwear?” It's a question she has asked all her women friends at some point. What did she learn along the way and how can we use that insight in our own endeavors now?

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Brand AnatomyBy Monica Fawn