The Recruiting Illusion: When Exposure Becomes the Product
Baseball has more recruiting platforms, showcases, rankings, video, metrics and exposure than at any point in the history of the game.
So why does recruiting still feel so confusing?
In this solo piece, I break down what I believe has happened to the recruiting process — and the difference between actually helping a player find the right opportunity and simply selling that player more visibility.
I’ve seen recruiting from a lot of different seats: as a player, coach, scout, general manager and now working directly with athletes and programs. And the same problem keeps showing up.
We confuse being seen with being wanted.
They are not the same thing.
I talk about verified data versus self-reported information, objective evaluation versus opinion, the value — and limitations — of showcases and recruiting platforms, and why collecting more information doesn't automatically create better decisions.
Most importantly, I get into what I believe recruiting should actually answer:
Who is this player?
What can he actually do?
What environment fits him?
What does the evidence support?
And where does a real opportunity exist?
Exposure can create attention.
But attention without fit, context and opportunity is just noise.
This is my perspective on where baseball recruiting is right now — and where I believe it needs to go next.