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The Truth about Losing B2B Software Sales Deals : Why it’s Not About Price
Ryan Sorley, Founder and CEO of DoubleCheck Research, talks about what's more important in the overall scheme of the software solution sales cycle, what sales reps can do better to ensure that more of their leads convert into actual sales, and why they are losing B2B software sales deals.
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By MediaDevRyan Sorley, Founder and CEO of DoubleCheck Research, talks about what's more important in the overall scheme of the software solution sales cycle, what sales reps can do better to ensure that more of their leads convert into actual sales, and why they are losing B2B software sales deals.