Often times branding your business seem overwhelming and a daunting task. But the reality is there are really only a couple things you need to know and understand to be able to establish a successful small business brand. Sure there are some amazing brands out there that have cost millions or billions of dollars and have taken decades to build. Yet as a small business, there are really only two key factors of branding you need to worry about to improve you overall marketing strategy. Learn more in this week's episode.