Podcast Welcome: A Toast to Truths is where I share the mental, financial and emotional frustrations of being an entrepreneur. This is Season 9 Episode 7, "The Ugly Side of Entrepreneurship".

Q: What was the most surprising reality you experienced?

Part I

• S1E4 Entrepreneurship Shouldn't Be a Glorified Accessory
• 7 Ways to Crush It Like Powerhouses United Forces
• It takes a lot of work to start a business.
• Just because you have a great idea doesn't mean people will flock to it.
• People don't owe you business because of a personal relationship.
• Entrepreneurship can be petty, catty, middle schoolish.
• What surprising thing happened with my first big client?
• Women's Empowerment Events conversation
• How I landed my first big client
• What do you see behind the camera?
• How small is Houston?
• Be who you are 24/7
• What it takes to get in front of certain people for your business
• Being consistent leads to great rewards
• Bragging- branding myself in what I do
• Know your zone of genius
• Don't allow others who can get you off track in your business
• Listen to experts but have the final say in what you do for your business
• Building a team
• Focus on the goals and not so much being liked

Take a sip:

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Part II

• Making executive decisions in business
• Tough lessons in business.
• Different personality types as leaders
• Do what others won't do so you can get the results
• Mediocrity ain't it
• Don't waste time on things that don't matter
• Where have your collection of yeses gotten you?
• How to get the equipment you need for your business
• When other people start riding coattails to make it
• Own your uniqueness

Final Toast:

• Chris – Discover who you are. Embrace the mistakes you make. It will make you stronger, a better person and your business better.
• Vernetta – Don't be nice to the determent of yourself. Be cordial and kind to people in the process. When you shrink yourself people take advantage. Learn to enforce boundaries.

This has been A toast to truths with me, Vernetta R. Freeney. This is season and the consequences I've encountered.

Go to http://vernettarfreeney.com

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