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In this episode of the Zip Code Kings Podcast, Dan Leibrandt interviews Jake Sheldon, co-founder of Pest Control Millionaires and owner of multiple service-based businesses. Jake delivers a complete automation masterclass covering speed to lead workflows, follow-up sequences, automation tools, lead pipelines, and service communication systems. He reveals how proper automation and relentless follow-up transformed his Facebook lead close rate from 10-15% to 40-45% while eliminating manual work. For pest control owners losing leads to competitors or wasting time on repetitive tasks, this comprehensive episode provides the complete automation framework that maximizes conversions and revenue.

Jake breaks down his back-to-back calling strategy that sends automated texts within 30 seconds followed by six total call attempts per lead, explaining that 80-86% of people won't answer unsaved numbers. His long-term nurture sequences extend indefinitely with automated texts at 14 days, 21 days, 30 days, every two months, then every six months until prospects say stop, even closing customers after three years. Jake reveals Go High Level as the all-in-one platform that consolidates leads from all sources, automates follow-up sequences, and enables AI chatbots with if-else logic. He explains the critical importance of separate pipelines for each service to track individual cost per acquisition, with daily monitoring by virtual assistants and 30-60 minutes of recorded sales call reviews for training.

For service communication, Jake recommends automating 15-minute pre-service reminders, post-service notifications with treatment details, and smart review requests that route five-star customers to Google while alerting owners to low ratings for damage control. He stresses balancing automation with personal touch by keeping phone conversations human while automating text communications. Jake identifies the biggest mistakes as giving up after one call, not tracking leads across platforms, and failing to separate pipelines by campaign. For pest control companies ready to stop losing leads and build systems that scale, this masterclass delivers every automation strategy needed to close more customers and grow faster.

Jake Sheldon, Co-Founder of Pest Control Millionaires:

LinkedIn: https://www.linkedin.com/in/jake-sheldon-6a0981a9/

Facebook: https://www.facebook.com/jake.sheldon.7

Instagram: https://www.instagram.com/jakesheldon25/

YouTube: https://www.youtube.com/@jakesheldonPCM

Dan Leibrandt, Co-Founder of Pest Control Millionaires:

Facebook: https://facebook.com/DanLeibrandtOfficial  

LinkedIn: https://linkedin.com/in/danleibrandt/   

Twitter: https://twitter.com/DanLeibrandt   

Website: https://danleibrandt.com 

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