Social media and podcasting seemingly go hand in hand. If you've built a strong social media following, you're going to use those platforms to communicate with your audience and let them know you have a podcast. Likewise, on your podcast, you're going to encourage your listeners to follow you on social media.

It's also been proven that podcast listeners are more apt to follow brands on social media. Therefore, having both can help you acquire a larger audience and more customers for your products and services.

In Episode 47 of Pod Theory, I'm covering the undeniable connection social media and your podcast have. That said, is social media mandatory for growing your podcast audience? I'm going to touch on this and set the table for Episode 48, where I'll cover that aspect of the podcast/social media connection in more detail.


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MUSIC CREDIT: Theme music for Pod Theory - Big Vision - via purple-planet.com

Like what you heard on this podcast? Then you'll LOVE what's happening on Bombtrack Media's flagship show, Let's Blow This Up! Connect with the show at bombtrackmedia.com/letsblowthisup. It's time to get explosive!

Thank you for being part of the Podcast Theory experience! While this podcast has been retired, I invite you to join me on my current podcast, Let's Blow This Up - another show dedicated to helping you dominate at the podcasting and content creation game!

Past seasons of this podcast include:

Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)
Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)
Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)
Season 4: Tips and strategies for podcast success, recorded via livestream and repurposed into podcasts for your listening pleasure

Current Theme Music courtesy of Alex Grohl via pixabay.com

Podcast Theory is A Bombtrack Media Production