Episode #91

Personal branding is what people think of when they hear your name. It's the gut feeling they get when they see your face or read your blog.

That's why personal branding is so important: because it's the foundation of all your marketing efforts. To build a strong personal brand, you need to start with the basics: who are you, what do you do, and what are your values?

Once you have a clear understanding of these things, you can start to craft your personal brand identity. This includes things like your logo, tagline, website, and social media presence.

It's also important to consider how you want to be perceived by others. Are you an expert in your field? A thought leader? A true original? The way you position yourself will have a big impact on how people perceive your personal brand.

Finally, always keep in mind that personal branding is an ongoing process. As you change and grow, so too will your personal brand. Be prepared to adapt and evolve as needed, and always be authentic to who you are.