Rory Woodbridge is a product marketing expert.  His early career was formed at Google and YouTube, and his last in house role was with hypergrowth FinTech Pleo.

Rory now works on a freelance basis providing his product marketing expertise to different companies.

Rory has a great substack - check it out https://productmarketer.substack.com/

We discuss the value product marketing brings and how it is best utilised in product orgs.

01:00 Overview of Product Marketing and its Responsibilities
04:40 Building Trust and Relationships in Product Marketing
06:23 The Timing of Hiring the First Product Marketer
09:01 Key Questions for Product Marketing
10:38 The Importance of a Balanced Partnership
12:21 Conclusion and Key Takeaways

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"A likeminded community sharing knowledge and understanding, product by product"

If you're a CPO, CTO, CPTO, VP or Head of Product or Engineering then connect with Andrew at [email protected] or on Linkedin: https://www.linkedin.com/in/amaeer/ to hear more and join.