AI Ate My Homework

The Vanilla Cupcake Problem: Personal Branding and AI in Education with Dr. Karen Freberg


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In our third episode of "AI Ate My Homework," strategic communications professor Dr. Karen Freberg shares valuable insights on AI's role in education through her personal branding assignment. Using a memorable "vanilla cupcake" metaphor, she explains how AI creates technically competent but ultimately soulless content lacking the authentic reflection that makes student work meaningful.

Listen as we discuss how to leverage AI as a tool rather than a replacement for human creativity—teaching students to use AI-generated images to visualize their personal brand while critically reflecting on its accuracy. As industry increasingly expects AI literacy, Dr. Freberg advocates for teaching prompt engineering as a crucial skill and encourages faculty to experiment alongside students rather than fear these new technologies.


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AI Ate My HomeworkBy University of Louisville, Digital Media Suite