Passion was the driving force behind Josh Elias and his desire to breathe new life into drinks with Alquimie Magazine. Much of this was due to the fact that his family have no background in wine, deciding to pursue a career in the industry rather than follow one in law which he has a degree in, or in textiles which is the family business. Josh joined me on this episode to talk about how he came to work in some of the best restaurants in Melbourne, furthered his wine knowledge and appreciation through study, and created one of the most exciting beverage publications in the world.