49. The Vinyl Institute

Ned Monroe, CEO of the Vinyl Institute, joins the ZWC to talk about how his organization helps recycle 1.1 billion pounds of vinyl annually in the US and Canada. They work within target areas from the United Nations’ 17 Sustainable Development Goals, selecting arenas where the U.S. vinyl industry can make the most impact.

The Vinyl Institute launched an aggressive initiative to advance the vinyl industry’s sustainability practices at SB’19 Detroit. +Vantage Vinyl commits companies in the vinyl value chain to annual sustainability goals in areas like landfill diversion, health and safety, and emissions. Oxy, Shintech, Westlake Chemical, Formosa Plastics, Sika, Chemours, Mexichem, and PolyOne have already signed on.

About the Vinyl Institute (VI)

The Vinyl Institute, founded in 1982, is a U.S. trade organization representing the leading manufacturers of vinyl, vinyl chloride monomer, and vinyl additives and modifiers. The Vinyl Institute serves as the voice for the vinyl industry, which encompasses nearly 3,000 vinyl manufacturing facilities, more than 350,000 employees and an overall economic value of $54 billion. 

About the Vinyl Sustainability Council (VSC)

The Vinyl Sustainability Council is a self-funded council created by the Vinyl Institute in 2016 to advance the efforts of the vinyl industry as it addresses sustainability and related advocacy, communication, and technical issues in North America. +Vantage Vinyl is a collaborative initiative of the VSC dedicated to best practices and innovations for a sustainable world for current and future generations.

This episode is third in the Sustainable Brands Detroit 2019 series. 

Music Credits: Open Those Bright Eyes Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 3.0 Licensehttp://creativecommons.org/licenses/by/3.0/