Despite the fact that email marketing doesn't get the same attention as other digital marketing tactics, it is still an important part of any marketing mix. Host Danny Starr and DJ Waldow discuss the relevancy of email marketing in 2012 and how you can improve your results by breaking many of the "rules" that have been popular with email marketers over the years.  Also learn how you can harness the power of Batman and Robin to integrate social and email.  DJ Waldow is the CEO of Waldow Social and you can learn more about DJ at waldowsocial.com