Why Did It Fail?

The Wake-Up Call That Changed Shiwam Singh’s Sales Career


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Imagine landing your first sales job and losing it just months later.

That was the reality for Shiwam Singh, now an SDR at Cognism. In this episode of Why Did It Fail?, Shiwam opens up about the sting of his first big setback in tech sales, how it shook his confidence, and the lessons he carried into his second chance at Cognism.

From rebuilding his mindset to learning the power of listening, discipline, and feedback, Shiwam’s story is a reminder that failure isn’t the end, it’s the reset you sometimes need.

If you’ve ever doubted whether you’re cut out for sales, this one’s for you.


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Why Did It Fail?By Cognism

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