In the Final episode in this season of "The Way Through" we chat to Teresa Patterson. Current Head of NZ Music on Air. Teresa has held positions in the most pivotal sectors of the music industry. Labels, management, sales, promotion and more. We discuss artist collaboration, who you need on your team, getting your music funded and what the new music landscape looks like.

Connect with Teresa through ⁠MMF⁠

In this episode of "The Way Through" we are talking to Joel Tashkoff. Joel produces under the name Choice Vaughn and is both a Music lawyer and Music producer. We discuss how his music production journey crossed over into music Law, some tips on best practice in the industry, stories about collaboration going wrong (and right) and, what you need to level up your music game.

Connect with Joel through ⁠MMF⁠

In today’s episode of ‘The Way Through’ we are talking with Noema. Noema was a student at MAINZ then returned as a tutor. During this time he began producing with his students and peers. He produced tracks for artists Alayna and Paige among others. Noema now manages the studio at Big Fan and continues to be a guiding figure in many artists careers.

The conversation covers a range of topics, from the evolving landscape of music education to the importance of mentorship in nurturing young talent

With a focus on music technology, creative processes, and the significance of studio environments, this episode provides valuable insights for aspiring musicians, producers, and anyone passionate about the world of music.

⁠Noema's Instagram⁠

In today’s episode of ‘The Way Through’ we are talking with Keegan Tunks AKA Velveteen Shakes and Pati AF, both young artists, both have worked on music at Crescendo under the guidance of Dave Atai.  

They share what they learnt from Crescendo Mentors and how they applied this as they started out in their independent careers.

Both artists speak about the development of their musical genres, the challenges of making time to work on material, and the challenges of making money as an artist.

Velveteen Shakes:

https://www.instagram.com/velveteenshakes

https://www.tiktok.com/@velveteenshakes

https://open.spotify.com/artist/190SkvZtJCDPo1rbDpOtac

Pati AF:

https://www.instagram.com/patii.af/

https://www.tiktok.com/@pati.af

https://open.spotify.com/artist/3xOm4ehLUD14B3QQ5LsavM

In episode 3, we chat to Paula Yeoman and Nicky Thomas  from NicNak Media. NicNak Media is an Auckland based record label offering PR and music management. Recently, they launched ‘Lil Sister’ - a one stop media and communications initiative catering to emerging and unsigned artists.

Listen as we chat to Paula and Nicky about the role of a music manager and ways to get your music noticed.

This podcast is funded by Recorded Music NZ.

In episode 2, we chat to Joost Langeveld about where and when emerging artists should release their music and what should be considered in a release strategy. He also shares his career history, from musician to co-owner of a record label. Joost is a musician, songwriter, producer, label owner and co-director of Bigpop Studio in Auckland. 

This podcast is funded by Recorded Music NZ.

In this episode legendary producer Greg Haver reflects on his career as a producer, lessons learned the hard way, the importance of contracts and realities of life as a producer. 

Greg has produced hit albums for Manic Street Preachers, Melanie C, The Chills and Opshop and is a founder of the Music Producers Guild NZ.

This podcast is funded by Recorded Music NZ.

In this episode legendary producer Greg Haver reflects on his career as a producer, lessons learned the hard way, the importance of contracts and realities of life as a producer. 

Greg has produced hit albums for Manic Street Preachers, Melanie C, The Chills and Opshop and is a founder of the Music Producers Guild NZ.

This podcast is funded by Recorded Music NZ.