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The ‘We Are Canadian’ Video Is Serving Nationalism with a Twist
It wasn’t just a beer ad. In 2000, Molson’s “I Am Canadian” campaign reflected the self-assured yet somewhat defensive Canadian identity of the time. It’s now “We Are Canadian,” and it’s generating a lot of buzz. Jared Wesley writes. Jared is a professor of political science at the University of Alberta. Published March 13, 2025.
https://thetyee.ca/Analysis/2025/03/13/We-Are-Canadian-Video-Nationalism-Twist/
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By The TyeeIt wasn’t just a beer ad. In 2000, Molson’s “I Am Canadian” campaign reflected the self-assured yet somewhat defensive Canadian identity of the time. It’s now “We Are Canadian,” and it’s generating a lot of buzz. Jared Wesley writes. Jared is a professor of political science at the University of Alberta. Published March 13, 2025.
https://thetyee.ca/Analysis/2025/03/13/We-Are-Canadian-Video-Nationalism-Twist/