In this solo episode of the Everyday Business Problems podcast, Dave Crysler takes a deeper dive into the "What" of his Why, What, and How change management framework. Drawing from recent client experiences, Dave explains why addressing "What about me?" is often overlooked during change initiatives, and why it's critical for both frontline employees and leadership. He shares practical examples of how to navigate fears about job security, role clarity, and cultural shifts to keep teams engaged and aligned during times of transformation.

What You'll Discover:

• Why the "What" in change management is really about answering, "What about me?"

• Real-world examples of addressing employee and leadership concerns during change.

• How to communicate future roles and responsibilities clearly to reduce uncertainty.

• The importance of including all impacted team members in the change conversation.

• Why this step is vital for building long-term organizational culture and trust.