The Oyster

The WHY gap: Beyond your Business Plan (The Oyster Rewind Special Edition)


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We’ve all heard about how important our “WHY” is for our business - right?

Simon Sinek’s Golden circle is a well known meme of the business world.

And I’m guessing you’ve been in one of those meetings where you sit down and nut out your business plan or strategy and talk about the Vision of your company, your Mission and your Values.

But there’s a big gap that no-one’s talking about when it comes to your golden circle.

In this episode I share what this gap is and why it holds most businesses back.

If you’d like help addressing this gap, feel free to reach out and connect with me via LinkedIn here: https://www.linkedin.com/in/laurenkress89/

Or via my website here: https://www.laurenkress.com/

Also want to take this opportunity to thank all my guests over the past month:

Sandy Barker on publishing and pursuing her dream of becoming a novelist

Zach Kleyn on redesigning your life

Faye Were on reaching your full potential

Ken Zulumovski on Leadership and Community Healing

Joshua Lisec on Storytelling and Authorship for Business Success

Carlie Maree on Soul Modes - a new framework for thinking about motivation

Donna Febus on Cash Flow and Coping with Rapid Change

John North on how to generate business from self-publishing your book

Ricardo Guiterrez on the importance of asking questions

Julie Garland on Governance and The Director’s Dilemma

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The OysterBy Lauren Kress