Jamie Kern Lima, Founder of IT Cosmetics & NYT best selling author of Believe It, joins Kaitlynn to discuss creating one of the largest luxury makeup brand in the country and her new book which she hopes to help others break through the barrier of self-doubt, trusting and believing in yourself. To Purchase a copy of Jamie’s book “Believe It”: https://www.believeit.com/ Follow Jamie Kern Lima IG: @Jamiekernlima. Follow Jamie Kern Lima on FB @JamieKernLimaPage