Jeff and Jason unpack what separates outstanding thought leadership from content—and how to create ideas that shape markets, not just conversations.
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Jeff and Jason unpack what separates outstanding thought leadership from content—and how to create ideas that shape markets, not just conversations. The post The Winning Elements of Distinct and Valuable Thought Leadership appeared first on Rattle and Pedal.

Jeff and Jason unpack what separates outstanding thought leadership from content—and how to create ideas that shape markets, not just conversations.
The post <a href="https://rattleandpedal.com/the-winning-elements-of-distinct-and-valuable-thought-leadership/" rel="noopener noreferrer">The Winning Elements of Distinct and Valuable Thought Leadership</a> appeared first on <a href="https://rattleandpedal.com" rel="noopener noreferrer">Rattle and Pedal</a>.

The Winning Elements of Distinct and Valuable Thought Leadership

Jason Mlicki, agency leader, and Jeff McKay, former global CMO, discuss growth, marketing, and life in professional services in this weekly podcast. The duo offers divergent thoughts on solving the issues practice leaders and marketers confront—or probably should—including stupid sh*t Marketing should NOT do, how Marketing ruins everything, the BS of professional services, and unleashing your Young Turks. Executive guests and industry experts join frequently to share their insights and experiences. It’s all served up with humor and a refreshing dose of reality from two guys who know how to grow firms.

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The Winning Elements of Distinct and Valuable Thought Leadership

The Winning Elements of Distinct and Valuable Thought Leadership