Samso Insight Episode 105 is with a legend journalist in the Australian Minerals Industry, Ross Louthean.   Ross Louthean has been a journalist that has been active in this industry since the 1970s and he has seen everything that has come across the ASX, good and bad.   This is a especial episode of Samso Insights as I try to get the legendary Ross Louthean to share his thoughts on our mineral exploration industry.   Our conversation centered on his experience over the years and how the industry has changed since the early days of "punting" the stocks that are in the everyday lives of small cap investors today.   I will be getting Ross back on Samso Insights as he has many more wisdom to share and one episode will not do it justice. So look out for more content from Mr. Louthean in the coming future.   Chapters   00:00 Start 00:20 Introduction 01:11 About Ross 02:35 How do you stand out from the crowd? 04:13 Strength of commodities 07:15 Paid journalism 08:55 Any regrets about past stories? 12:21 Golden years in New Zealand? 15:03 Talks about sharing about a processing hub 18:15 Is it harder to find discoveries now? 19:53 Long term commodities 20:36 Lithium rare earths story 24:25 The Poseidon Story 27:55 All-in sustaining costs in mines 29:08 Looking back at Kalgoorlie and other mining towns 30:21 How do companies stand out from the crowd? 32:05 Words of wisdom to mining companies 32:54 What should gold miners do to get up on the podium? 34:01 Words from Ross 35:43 Conclusion