Never underestimate the potential power of your small business website. Honestly, a well-designed and considered website can be one of the crucial elements in a healthy and vibrant marketing eco-system.

If you want a website that attracts customers when you are busy in your business working for your customers, or even when you are asleep, then I suggest that you listen to this episode where I speak to communications expert Lauren McAllister. 

Lauren shares how to create a really healthy and performance driven website by carefully considering the words and other content that you include in your website. 

And it’s not just which words, it's where you place those words on your website that counts.

I would suggest having a pen handy, as Lauren shares lots of really practical tips that you may want to note down.

You can find Lauren at WebStudio

Website: https://www.webstudio.com.au/ or phone: 02 55 145 145

About Jane Hillsdon

I'm a passionate award-winning marketer dedicated to helping small business owners make good decisions about their marketing.

I am the founder and CEO of a marketing agency called Dragonfly Marketing PLUS the founder of the How to do Marketing Academy.  I’m also the author of How To Do Marketing – A Comprehensive Guide For Small Business.  It's my mission to ensure that marketing is on the agenda for every regionally based small business in Australia. Why? Because I know that when marketing is done properly, it can help your business grow.

On the marketing front, I am a Certified Practicing Marketer (CPM), a member of the Australian Marketing Institute (AMI) NSW Committee and a head judge for the AMI Awards for Excellence. I was awarded the Small Budget Marketing Award at the AMI Awards for Marketing Excellence in 2017, 2018 and 2019.

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