From the industry’s first bonafide mountain bikes to today’s fast-growing e-bike segment, Gary Fisher has long been in love with cycling, which he believes is much more than just a sport. For Fisher, it’s a way of life—the source to take in what he calls “Vitamin N” (Nature) and simultaneously “soothe the beast.” Described as a dreamer who loves bikes, people and big ideas, Fisher is steadfast in his belief that bicycles can change the world. Whether a bike is used for competition, to improve an individual’s physical and mental health, prevent chronic disease, solve transportation needs or provide recreational value, it is the great leveler. And who better to promote the magic of cycling than one of the founding fathers and innovators?

This episode is possible thanks to the support of Crested Butte and the Gunnison Valley's 750+ miles of singletrack.

[Photo] Sterling Lorence