There are a lot of caveats in this data, but useable info from Pacific Content on which Social Media channels deliver the most listens (for instance, understanding that a majority of PC’s clientele are branded podcasts, I throw out the LinkedIn data because that’s where business audiences are for other podcasters):
https://blog.pacific-content.com/which-social-channels-have-the-highest-podcast-download-conversion-rates-5df89164c623 (https://blog.pacific-content.com/which-social-channels-have-the-highest-podcast-download-conversion-rates-5df89164c623)
Similarly, PRX releases audience information they got working with company, Claritas. I guarantee - this is NOT your audience:
https://finance.yahoo.com/news/claritas-prx-market-enginuity-insight-144757971.html (https://finance.yahoo.com/news/claritas-prx-market-enginuity-insight-144757971.html)
Sponsor: Sleep with Me Podcast - https://www.sleepwithmepodcast.com (https://www.sleepwithmepodcast.com/)
The Strange History of Pogs - http://mentalfloss.com/article/54202/weird-history-pogs (http://mentalfloss.com/article/54202/weird-history-pogs)
Aaron Mahnke talks about “native advertising” - https://twitter.com/amahnke/status/1184807483547815938?s=21 (https://twitter.com/amahnke/status/1184807483547815938?s=21)
If you’re a College Sports podcaster (especially about football and basketball) contact Jay at his new email:
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