The EndGame

"There Will Never Be Enough Caregivers"


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Dr. Dana Burr Bradley is Dean of UMBC’s Erickson School of Aging Studies, one of only three such schools in the U.S. From her position interacting with aging adults, students of gerontology, and corporate care providers, she offers her thoughts on the current and future states of aging care, including:

* Why there will never be enough caregivers to meet the need for services.

* Industry’s new focus on “middle market” consumers of elder care.

* Why caregivers need to center their focus (and business model) on the individual patient.

* When is it okay to let competent older adults make bad decisions?

You can learn more about Dr. Bradley and the Erickson School at the school website, erickson.umbc.edu.



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The EndGameBy Don Akchin