The Repivot Project

There's Always A New Way of Looking At Something


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Frank McElligott, owner of Eire Wear, knew that there had to be a different approach to Irish clothing, beyond the stereotypical St. Patty's Day hats and "Kiss Me, I'm Irish" shirts. His knowledge of Irish and Celtic symbolism had him thinking there had to be an audience who also wanted more authenticity as well. Turns out Frank was right and Eire Wear has a growing fan base of people from all walks of life. That's the key to entrepreneurship...taking a different look at something and then taking a big leap of faith!


www.eirewear.com


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The Repivot ProjectBy Deirdre Anne Sartorelli