Andrew Raiher emphasizes that art and commerce are inextricably linked. While artists may resist thinking about business, he believes ignoring commerce can undermine the ability to create. This segment highlights the importance of integrating artistic vision with business awareness to thrive as a creative professional.

Key Topics

• The relationship between art and commerce
• Why creativity alone isn’t enough
• How ignoring business can limit an artist’s success
• The need to balance passion with practicality

Quotes

• “Art and commerce are inextricably linked — you cannot have one without the other.”
• “If you miss the commerce piece, the world will remind you that you should not have missed it.”