WaterCooler Neuroscience

Think Fast S2, EP19 – Why do smells create such powerful memories with Dr Christina Zelano


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Smells generate some of the most powerful memory experiences but we don't know why. This episode explores not only why smells do generate such powerful memories but why are they more powerful than other senses? To understand that we need to not only be able to measure the memory centres of our brain but be able to find a way to compare senses which are in many ways incomparable.
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WaterCooler NeuroscienceBy Wilf Nelson

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