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This Founder Bounced Back After Brutal Betrayal (EP62)
In this SaaS founder story, Douglas Lim (Memberply) reveals how he rebuilt a bootstrapped SaaS after a co-founder stole the entire codebase, transforming despair into a successful Shopify app while mastering the art of entrepreneurial resilience and handling messy co-founder issues.
What you’ll learn
– The night his co-founder walked off with the repo – and how Doug rewrote the product in 5 a.m. sprints for eight months
– Practical guardrails for choosing, managing, and legally protecting co-founders
– Why a tightly scoped architecture beats premature microservices for bootstrappers
– Leveraging ChatGPT/Copilot as a “first hire” to ship faster without extra payroll
– How Memberply turned recurring-revenue psychology into a top-rated Shopify membership app
Join our SaaS founders’ community for $5/month and get step-by-step courses, proven strategies, and peer support: https://masterfulhub.com/
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Connect with Us:
Host: https://www.linkedin.com/in/wilhelmlaubach/
Guest: https://www.linkedin.com/in/douglaslim/
Also available on other platforms:
View all episodes
By Wilhelm LaubachIn this SaaS founder story, Douglas Lim (Memberply) reveals how he rebuilt a bootstrapped SaaS after a co-founder stole the entire codebase, transforming despair into a successful Shopify app while mastering the art of entrepreneurial resilience and handling messy co-founder issues.
What you’ll learn
– The night his co-founder walked off with the repo – and how Doug rewrote the product in 5 a.m. sprints for eight months
– Practical guardrails for choosing, managing, and legally protecting co-founders
– Why a tightly scoped architecture beats premature microservices for bootstrappers
– Leveraging ChatGPT/Copilot as a “first hire” to ship faster without extra payroll
– How Memberply turned recurring-revenue psychology into a top-rated Shopify membership app
Join our SaaS founders’ community for $5/month and get step-by-step courses, proven strategies, and peer support: https://masterfulhub.com/
----more----
Connect with Us:
Host: https://www.linkedin.com/in/wilhelmlaubach/
Guest: https://www.linkedin.com/in/douglaslim/
Also available on other platforms: