Radically Yours by Radhika

This Investor started one of the largest Microbreweries in the U.S. || Ft. Sara Brand


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"๐ˆ ๐ซ๐ž๐š๐ฅ๐ข๐ณ๐ž๐ ๐ญ๐ก๐š๐ญ ๐ˆ ๐ฐ๐š๐ฌ ๐ญ๐ก๐ž ๐จ๐ง๐ฅ๐ฒ ๐Ÿ๐ž๐ฆ๐š๐ฅ๐ž ๐•๐ข๐œ๐ž ๐๐ซ๐ž๐ฌ๐ข๐๐ž๐ง๐ญ ๐ฐ๐ข๐ญ๐ก ๐š๐ง๐ฒ ๐ญ๐ž๐œ๐ก๐ง๐จ๐ฅ๐จ๐ ๐ฒ ๐จ๐ซ ๐จ๐ฉ๐ž๐ซ๐š๐ญ๐ข๐ง๐  ๐›๐š๐œ๐ค๐ ๐ซ๐จ๐ฎ๐ง๐ ๐ข๐ง ๐š ๐ฏ๐ž๐ซ๐ฒ ๐ญ๐ž๐œ๐ก๐ง๐ข๐œ๐š๐ฅ ๐จ๐ซ๐ ๐š๐ง๐ข๐ณ๐š๐ญ๐ข๐จ๐ง ๐ฐ๐ข๐ญ๐ก ๐Ÿ๐Ÿ“,๐ŸŽ๐ŸŽ๐ŸŽ ๐ž๐ฆ๐ฉ๐ฅ๐จ๐ฒ๐ž๐ž๐ฌ ๐š๐ง๐ ๐จ๐ง๐ฅ๐ฒ ๐Ÿ๐Ÿ ๐จ๐ญ๐ก๐ž๐ซ ๐ฐ๐จ๐ฆ๐ž๐ง ๐•๐๐ฌ".

Meetย Sara Brand, Ph.D., Founding General Partner of True Wealth Ventures, an early-stage VC fund investing in women-led businesses in consumer, health & sustainability

ย In this interview episode of โ€˜Wiping Out the Normโ€™, Sara shares her inspiring journey from mechanical engineering to venture capital and co-founding (512) Brewing, the largest self-distributing microbrewery in the US. She said,

"I have worked in a career dominated by men, from studying mechanical engineering to working in management consulting and later in a venture capital fund."

ย She revealed that women make 85% of all consumer purchase decisions and 80% of all healthcare decisions but only 2-3% of investment decision-making VCs are women, and a mere 1.9% of VC funding goes to women-led startups

โ€œ๐–๐ก๐ž๐ง ๐ˆ ๐ฐ๐š๐ฌ ๐ฐ๐จ๐ซ๐ค๐ข๐ง๐  ๐ข๐ง ๐•๐ž๐ง๐ญ๐ฎ๐ซ๐ž ๐‚๐š๐ฉ๐ข๐ญ๐š๐ฅ ๐Ÿ๐ฎ๐ง๐, ๐ˆ ๐œ๐จ๐ฎ๐ฅ๐๐งโ€™๐ญ ๐Ÿ๐ข๐ง๐ ๐š๐ง๐ฒ ๐จ๐ญ๐ก๐ž๐ซ ๐Ÿ๐ž๐ฆ๐š๐ฅ๐ž ๐•๐‚โ€, with this statement, Sara highlights the scarcity of women in VC and the gender funding gap.

Despite being one of about a dozen female VPs in a 15,000-employee organization, Sara took on the role of Executive Sponsor for the Global Womenโ€™s Forum, determined to influence change. Adding further she said, โ€œ๐ˆ๐ญ ๐ฐ๐š๐ฌ ๐๐ข๐ฌ๐ญ๐ฎ๐ซ๐›๐ข๐ง๐  ๐ญ๐จ ๐ฆ๐ž ๐š๐ญ ๐š ๐ฉ๐ž๐ซ๐ฌ๐จ๐ง๐š๐ฅ ๐ฅ๐ž๐ฏ๐ž๐ฅ ๐ญ๐จ ๐ฌ๐ž๐ž ๐ฌ๐จ ๐Ÿ๐ž๐ฐ ๐ฐ๐จ๐ฆ๐ž๐ง ๐š๐ญ ๐ฅ๐ž๐š๐๐ž๐ซ๐ฌ๐ก๐ข๐ฉ ๐ฅ๐ž๐ฏ๐ž๐ฅโ€.

ย This stark reality prompted her to start her own fund to achieve greater gender balance and thatโ€™s how True Wealth Ventures came into existence

Sara's groundbreaking VC fund for women secured more than $19 million in two years, and is nowย at $60M under management andย reshaping the landscape for women entrepreneurs.

In our conversation, Sara highlights an incident where a female startup founder pitched a tampon that could help detect ovarian cancer. And a male investor asked, โ€œCan we use this for men too?โ€
ย 
ย Sara also served on the advisory board of mechanical engineering at UC Berkley and UT Austinโ€™s College of Engineering, and emphasized on how to attract and retain more women in the department.
ย 
Inspired by Sara's work, the tide is turning in the VC world, with investors increasingly recognizing the incredible potential of women-led businesses.

Watch our full conversation with Sara as she shared with us many more incidents from her journey of overcoming challenges and turning rejections into a record-breaking achievement.

ย Link to the interview:ย https://lnkd.in/dJ26As5P

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Radically Yours by RadhikaBy Hosted by Radhika Bajoria