The How to Do Marketing Show

This is customer centricity – with Brad Butt, Managing Pharmacist and Founder of Men’s Health Down Under


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Brad Butt is a Managing Partner of Cooleman Court Pharmacy in the ACT and the Founder of Men’s Health Down Under, a pharmacist-led men's health clinic and an all-round amazing guy. 

Brad is really passionate about helping men with urological health issues. To help more men access the help that they need in this area, Brad is an avid user of LinkedIn and other social media channels and has recently just launched a podcast that candidly tackles the topic of urological health. 

Brad is a poster boy for customer-centricity. He naturally prioritises his patients and is so genuinely driven to help them. This passion and authenticity are magnetic. So whenever Brad shows up on a social channel, a podcast, or in the media, you can’t help but listen to what he has to say.

In this episode, we talk about how his personal brand helps (and perhaps hinders) the growth of his business brands. Brad shares why he decided to add podcasting into his marketing mix. We discuss the merits of using LinkedIn as a social media channel and so much more.

Honestly, this interview filled my cup. Brad is a true inspiration. The world would be such a better place if we had more Brad Butts!

You can find more information about Men’s Health Down Under here: https://menshealthdownunder.com.au/

You can connect with Brad on LinkedIn: https://www.linkedin.com/in/brad-butt-05183680/ or follow Men’s Health Down Under on Instagram or Facebook.

Brad’s podcast Lifting The Kilt on Men’s Health is on Spotify here: https://open.spotify.com/show/7gY9mWW91lBO7Om5eJSaOI

 

About Jane Hillsdon

I'm a passionate award-winning marketer dedicated to helping small business owners make good decisions about their marketing.

I am the founder and CEO of a marketing agency called Dragonfly Marketing PLUS the founder of the How to do Marketing Academy.  I’m also the author of How To Do Marketing – A Comprehensive Guide For Small Business.  It's my mission to ensure that marketing is on the agenda for every regionally based small business in Australia. Why? Because I know that when marketing is done properly, it can help your business grow.

On the marketing front, I am a Certified Practicing Marketer (CPM), a member of the Australian Marketing Institute (AMI) NSW Committee, and a head judge for the AMI Awards for Excellence. I was awarded the Small Budget Marketing Award at the AMI Awards for Marketing Excellence in 2017, 2018, and 2019.

See omnystudio.com/listener for privacy information.

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The How to Do Marketing ShowBy Jane Hillsdon in association with Morgan Media

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