Most video projects go off the rails before the cameras ever roll. Why? Because teams often rush into production without fully aligning on the scope, goals, and budget. In this episode of Content Wars, we break down why so many video quotes vary wildly, and how to build a process that actually leads to success.

💡 Key Takeaways:

• ➡️ The difference between not having a budget vs. not knowing it
• ➡️ Why unclear scopes lead to wasted money and mismatched expectations

• ➡️ How to talk to vendors to get apples-to-apples quotes
• ➡️ What you need to define before asking for a quote
• ➡️ When to work with freelancers vs. full production crews

⏰ Timestamps:

• 2:20 – Why vague asks break video projects
• 5:47 – What you're really buying when you hire a production team
• 9:25 – The hidden costs of unclear scopes
• 12:12 – Budget talk: how to get honest answers
• 14:32 – Freelancers vs. production companies
• 17:45 – “Just shoot it” is not a scope
• 20:10 – How to scope video projects for success